MATRIX GMR
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BRAND RESEARCH
Where do you stand?

At Matrix GMR , we revel in the opportunity to redefine brand research and tell the whole story, reconciling what customers really think with what they really do.

Real-time data leads to more informed decisions. We’ll show you the who, where, when, and why behind your customer behavior and how you stack up against the competition.

Customer perception drives customer behavior. We explore your competitive environment to reveal key drivers that influence consideration and where you can focus on improvement.

Behavioral data + customer feedback help you understand how the consumer journey changes over time. Use accurate visit-detection methods to capture longitudinal behavior and learn how consumer choices, visit share, and important factors of the customer experience change over time.